Family of groom in China shuns tradition, displays ‘zero bride price’ sign on big day, says ‘love not measured by money’

By Fran Lu

A bridegroom and his family in China have shunned the traditional marriage custom in which the man pays the woman’s family a “bride price” that ranges from US$1,400 to US$138,000, boldly displaying their decision on a placard.

Source: Family of groom in China shuns tradition, displays ‘zero bride price’ sign on big day, says ‘love not measured by money’