Star chef says he is ‘obsessed with selling wine’ and wants to diners to drink more, not less
French chef Alain Ducasse, an outspoken opponent of Dry January, has launched an initiative to entice patrons of his restaurants to drink more during the first month of the year, not less.
“I like swimming against the tide,” he told AFP on Tuesday, announcing plans to proffer top bottles of Burgundy and Bordeaux at knockdown prices to encourage diners to order wine by the bottle rather than by the glass.
Source: French chef Alain Ducasse declares war on dry January
Category: Chefs, Wine, France, Europe, Food, Health
