Category: Dkoding

Ekimetrics partners with TikTok to enable clients to effectively measure their advertising media mix spend

By DKODING The French data science expert will power clients’ privacy-first measurement models to help understand the true value of TikTok PARIS, April 28, 2022 /PRNewswire/ — Global data science consultancy Ekimetrics announced today its participation in TikTok’s Media Mix Modeling Program amongst a select group of companies. Since 2006, Ekimetrics’ team of data scientists […]